• Jacksonville, FL MLM Coaching News: Community Network-Marketing #1 Earners Derrick Winkel …

    This press release was orginally distributed by SBWire

    Jacksonville, FL — (SBWIRE) — 07/30/2015 — Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s “natural” or un-paid (“organic”) search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines.

    As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.

    Webmasters and content providers began optimizing sites for search engines in the mid-1990s, as the first search engines were cataloging the early Web. Initially, all webmasters needed to do was to submit the address of a page, or URL, to the various engines which would send a “spider” to “crawl” that page, extract links to other pages from it, and return information found on the page to be indexed. The process involves a search engine spider downloading a page and storing it on the search engine’s own server, where a second program, known as an indexer, extracts various information about the page, such as the words it contains and where these are located, as well as any weight for specific words, and all links the page contains, which are then placed into a scheduler for crawling at a later date.

    Jacksonville, FL MLM Coaching News: Community Network-Marketing #1 Earners Derrick Winkel and Adam Green Announce NEW Personalized, one-on-one, Direct-Sales Training Platform

    The Real Reasons Why To Use Social Media:

    1. If ones business can’t be found — they are not engaging with the “True Market.”

    2. Social Media (YouTube) is 64% more effective — than traditional advertising.

    3. Ones “True Competition” — is guaranteed to be engaged in Social Media.

    4. One will find customers — 15 times faster with Social Media.

    5. One can reach the “True Market” — by simply engaging the right people.

    6. By ignoring this Social Media Market, they are not creating opportunities – while the competition is.

    7. Social Media saves massive amounts of time— if one uses it right.

    Site owners started to recognize the value of having their sites highly ranked and visible in search engine results, creating an opportunity for both white hat and black hat SEO practitioners. According to industry analyst Danny Sullivan, the phrase “search engine optimization” probably came into use in 1997. The first documented use of the term Search Engine Optimization was John Audette and his company Multimedia Marketing Group as documented by a web page from the MMG site from August, 1997.

    Early versions of search algorithms relied on webmaster-provided information such as the keyword meta tag, or index files in engines like ALIWEB. Meta tags provide a guide to each page’s content. Using meta data to index pages was found to be less than reliable, however, because the webmaster’s choice of keywords in the meta tag could potentially be an inaccurate representation of the site’s actual content. Inaccurate, incomplete, and inconsistent data in meta tags could and did cause pages to rank for irrelevant searches.  Web content providers also manipulated a number of attributes within the HTML source of a page in an attempt to rank well in search engines.

    About G3 Development

    G3 Development is set out to proactively serve the business community by providing solutions in entrepreneurialism, business development, social media and venture capitalism.

    To provide leadership in establishing strength with our client’s international businesses, being built on a foundation of innovation, advocacy, technology and business integrity.

    http://www.g3-development.co/

    877-229-9183

    For more information on this press release visit: http://www.sbwire.com/press-releases/jacksonville-fl-mlm-coaching-news-community-network-marketing-1-earners-derrick-winkel-and-adam-green-announce-new-personalized-one-on-one-direct-sales-training-platform-612654.htm

  • Responsive Web Design is Important for Your Site's SEO

    Responsive web design (RWD) involves a collection of sophisticated techniques which allows your website to adapt to any screen size byMobile Web Design For SEO

    rendering the content in an easily readable and navigable form. Today, if your website is not responsive, your SEO efforts are being affected adversely. With Google taking mobile-friendliness to another level, you cannot think of a successful SEO strategy without RWD. Why is responsive design so important and how can you ensure that your site conforms to it?

    Importance of Responsive Design

    There are many other factors that play a key role in improving your SEO, but responsive design is something that cannot be ignored, and without it your SEO picture will be incomplete. Here are the main reasons why it is so important.

    Googlebots take RWD Seriously

    Responsiveness for Google BotsAt the fundamental level, responsive design is so ‘valuable’ from an SEO point of view because of its unified code base. Despite the onset of RWD tech many years ago, a considerable percentage of websites continue to have two versions – desktop and mobile. The underlying concern is that Googlebots and other search engine bots give importance to simple and neat page hierarchy, which they can only find in responsive sites. The concept of one-website-many devices is ideally explained in this informative article on Search Engine Watch.

    Google doesn’t like content repetition. But with multiple versions of the same site, you are promoting content repetition. Thus, Google is likely to demote your site if you have different versions for desktop and mobile.

    Time is another factor that results in the gradual reduction of your pages’ ranking. Having multiple versions of your site requires search engine crawlers to spend more time navigating each of the pages. As the bots require more time to crawl, Google is more likely to slowly reduce your rankings.

    Recommended for YouWebcast: Build a Powerful Network and Accelerate your Growth

    On the other hand, RWD relies on a single URL and code base for desktops, laptops, tablets and mobile phones. This means faster crawling and better chances of page rankings.

    One of the fundamentals for SEO success is to keep your content original and non-repetitive. If it is not unique and original, you are going to suffer in your organic search rankings. You should not only have a single mobile-optimized site, you should also implement tested SEO strategies to improve your overall page rankings.

    Mobile Behavior

    While Responsive Web Design affects search engine crawlers in many ways, mobile behavior is another factor that Google takes into account. Today,

    search engine optimization is more about user Mobile User Website Experienceexperience, and it would not be wrong to say that responsive design is one serious aspect of UX (User Experience Design).

    Google and other search engines make every attempt to measure user experience on both desktop and mobile devices. And Bounce rate is one of the most important factors, Google even measures the difference between mobile/non-mobile bounce rates.

    The data is gathered to ascertain whether a website is mobile friendly or not. And Google makes a big claim – that over 60% of mobile users will go to a competitor site if they find your site to be non-responsive.

    The ultimate goal for search engines is to improve their SERP (Search Engine Results Page) based on delivering only relevant content. If your webpages offer high bounce rate, search engines are likely to reduce your sites ranking by thinking that the “content is not relevant to your keywords.”

    Google’s Recent Mobilegeddon Update

    Google’s attachment to mobile friendliness can be seen further with it’s recent, major update unofficially titled as ‘mobilegeddon’. This update has affected the rankings of many websites in mobile searches. It is another sign of the direction that Google is headed in by continuing to expand the ‘mobile-friendly’ factor in its SERPs, and if your site is not responsive, it will be left behind.

    While Google has a longstanding tradition of not officially announcing its updates, ‘mobilegeddon’ was an exception. Google announced its release several weeks in advance and now responsive web design is ‘officially’ a major factor in search engine optimization.

    Impact of Mobilegeddon

    According to Google, its mobilegeddon algorithm would make a major impact on mobile search results. The effect could be felt across more than 40% of its mobile search queries. On the other hand, the Panda update affected only around 12% of queries and the Penguin update just 4% over both desktop and mobile queries.

    So essentially responsive web design will strongly effect SEO. In this article on Search Engine Journal, there are even more reasons why responsive design is so important for SEO.

    Web Design Responsiveness

    Importance of Mobile

    According to Google, it now receives over 50% of its searches from mobile devices. This was revealed on a recent report and the published could be found here: news article. Therefore, websites which are responsive are more important to SEO than ever.

    Google itself provides a number of tools to help webmasters see the mobile-friendliness of their sites. Google’s Mobile Friendly Test page is the most popular tool that allows you to test your site. It is mostly suited to testing just a few web pages within your site. If you want to test your entire site, it is recommended that you sign-in into your Webmaster Tools account.

    How to Make your Site Responsive?

    It is well established beyond a doubt that responsive design is a crucial factor in SEO. But how are you going to make your site responsive, if it is not already. The technique you want to implement will depend on a number of factors, the most important ones being the amount of time you can dedicate to it and your budget.

    Responsive Theme

    The best strategy will be to implement a responsive theme for your site. Most websites are based on WordPress and that platform supports thousands of responsive themes. If your site is based on another platform, most of them will have their own responsive themes.

    Website Tools and PluginsUse Responsive Plug-ins

    All the leading Content Management Systems have responsive plugins that help make your site mobile friendly. Some of these plugins offer more ways to customize the mobile experience so that not only is the content rendered in the best possible way, but that there are additional features suited to mobile devices.

    If you have a WordPress site, WPtouch and JetPack are some of the best plugins for a mobile friendly site. The popular mobile-friendly plugins for Joomla are JoomlaShine and Responsivizer, and Drupal has MobileTheme and ThemeKey.

    Use Fluid Layout

    Fluid layouts have been in use even before the concept of responsive web design came into existence. Many innovative web designers and developers have used it for solving issues associated with multiple viewport sizes. You could also have fluid layouts created without any difficulty. All that is required is to replace static widths with percentage-based widths in the CSS. You may require the help of an advanced web designer and developer for this purpose.

    Use only Mobile Friendly Technology

    Even when you implement all these strategies, it is important to use mobile friendly technologies. Keep in mind the limitations of different platforms. While some platforms like iOS will not support Flash and other technologies, some technologies are incompatible with certain platforms.

    For this reason it is important to ensure that your website itself doesn’t rely on technologies which have issues with the major platforms. You should have no reason to create another special mobile version for any technology.

    If your site is not already mobile optimized, it is time you took the right step. If you are planning an update, it is recommended to make your site responsive before updating it. This is the right time to have it evaluated and make the required changes. The longer you delay it, the more your search rankings will be affected. If you are already running an SEO campaign, a non-responsive site will not help you get much out of it.

    Once you update your site for RWD, let us know how your search rankings and traffic have improved!

  • Seo In Young talks about her sex drive during filming for 'Witch Hunt'

    Seo In Young talked about her sex drive during filming for the upcoming episode of JTBC talk show ‘Witch Hunt‘.

    SEE ALSO: [Drama Review] ‘High Society’ – Episode 16 (Finale)

    MC Sung Si Kyung brought up that one of the search terms associated with Seo In Young was “sex drive.” Though she was a bit caught offguard, the singer explained honestly, “What do I do now? Generally, I think that the early 30s are when women’s sex drives are the highest. I’m that way too.” 

    Seo In Young also had a few words to share about host Heo Ji Woong, saying, “I don’t think he’d give his heart easily. I think there’s a wall there.”

    You can check out the full episode on July 31 KST! What do you think of what Seo In Young said?

    DON’T MISS

  • eBay: We Can Tweet Our Way Out of This


    The eBay discussion boards contain many reports of a drop in sales by individual sellers – unfortunately, eBay took away sellers’ ability to track traffic, so it’s difficult to pinpoint the root causes of the decline.

    While some might dismiss the reports for their anecdotal nature, it’s clear from eBay’s quarterly earnings that growth has slowed – and it’s clear from Amazon’s earnings that it sales are growing at a much faster rate than ecommerce in general, indicating shoppers are finding it to be a viable alternative for their shopping needs.

    eBay admits it has a problem, revealing two weeks ago that its active-buyer growth rate was down 2% from the first quarter, a decline eBay’s new Chief Financial Officer Scott Schenkel said was expected, blaming it on SEO challenges and friction from its cybersecurity incident.

    The company’s new CEO is hoping social networking sites will be its salvation. eBay CEO Devin Wenig told analysts this month that social networking sites was an important part of his strategy to address the problem.

    “We also continued to experiment and grow new sources to diversify our traffic for consistent long-term growth. While still small relative to our more established channels, traffic from social channels is growing over 100% year-on-year in the U.S. On Facebook, we’re early adopters of dynamic product ads, which enable retargeting on mobile. And on Pinterest, eBay’s inspirational shopping content is driving very high engagement and click-through rates. And this success has positioned us as the top advertiser on the platform.

    “We’re also focused on growing our newer channels including Instagram and Tumblr and we’ve recently launched efforts on Snapchat and Periscope. We view social media and messaging platforms as a great way to reach our customers in the places they love, while allowing us to diversify our sources of traffic and user acquisition for consistent long-term growth.”

    Interestingly a new Shop.org/Forrester Research report shows that retailers rely on search engine optimization (SEO) and search engine marketing (SEM), aka paid search.

    In terms of how retailers are allocating their digital marketing budgets, SEM came out on top (33%), followed by SEO (16%), and online marketplace initiatives and operations (16%). While marketing via social channels is growing, it came sixth on the list at 11%, according to the study.

    One question analysts didn’t ask eBay is why they felt better about paying social networking sites for traffic while downplaying Google advertising.

    Can Facebook, Pinterest, Instagram, Tumblr, Snapchat and the like make up for the lack of traffic coming through Google? eBay’s Wenig seems to think it can’t hurt.

  • 4 Ways Growth in Voice Search Can Impact the Search Marketing

    One of the most exciting trends in search marketing these days is the voice search. With many smartphone devices designed with this function, the growth in use of voice search has been phenomenal.

    Impact of Voice Search in Marketing

    (Image Credit: Flickr, Creative Commons: Johan Larsson)

    Simon Brisk of Click Intelligence shared on SteamFeed that more than half of teenagers and 40 percent of adults have performed voice search at least once a day. With the ease, convenience and close to accurate results provided by voice search as opposed to traditional one, more and more users are slowly switching to this search pattern. In a recent Google study showed that 55 percent of teens (13-18) use voice search every day whereas fifty-six percent of adults said using voice search made them feel “tech-savvy.”

    1. Aim for Direct Answers

    Recommended for YouWebcast: Build a Powerful Network and Accelerate your Growth

    In May, Google launched this new feature that allows users to use Google Search using voice command to search. Businesses looking to rank better on the search engines could optimize their websites as this new feature scan through websites that semantically matches the searched queries through the voice command and aim for Google to include their sites as Direct Answers source.

    With users constantly looking to automate repetitive processes and looking for quicker ways to accomplish things, voice recognition comes in handy. Come to think of it, our smartphones are truly designed for voice communications and gives direct answers and search results.

    2. Answering the most common relevant questions

    With this in mind, voice search has below are some ways on how it can affect your business marketing. In an article by Jason Tabeling on Search Engine Watch, he shared that there’s 61 percent of growth in search queries such as “who,” “what,” “where,” “when,” and “how”. This means that consumers are likely to start long queries with such phrases. The opportunity comes in for marketers to optimize their content based on answers to some of the most common questions relevant and related to their products and industry.

    For example, if you see a trend in queries for local businesses in your area and your business happens to be in that specific field, make sure that these information are properly communicated on your website so users who are search for it using voice search are likely to find you for such specific and localized queries.

    3. Semantic context affecting search results

    Jayson Demers, Forbes contributor, highlighted certain changes affected by the voice search as he thinks that this feature will encourage more users to speak in conversational way which will create unique and different query patterns and reward sites with content that falls in line with the user’s request which prioritizes semantic context wherein the search is analyzed based on the search query’s meaning rather than the actual set of search query keywords.

    James A. Martin, shared on his CIO article that, “A site’s “authority” has always been crucial for SEO, and it could be even more important in the future”. To respond to the increasing voice search queries, Google aims to respond with direct answers for “natural language” queries and provide them with the quickest and showing the most accurate answers. For example, instead of showing websites on common questions such as weather, Google immediately pulls the data from an “authority” website and show it as a result.

    “Websites with content chosen by Google to supply direct answers can benefit from increased exposure”, Martin added.

    4. Making the search process quicker and more efficient

    So how can businesses increase their chances on getting authority and becoming sources for Direct Answers? Content marketers and SEO experts should focus on the specific questions their content answers and then address those questions immediately and clearly, according to Ehren Reilly, Director of Product for Growth for job search firm, Glassdoor.

    Taking the engagement as humanly as possible

    The recent push from Google to encourage its users to take advantage of the voice search whenever someone tries to use the traditional search on their Android phones inadvertently encourages content and search marketers to communicate much more “humanly” possible as users will feel it’s easier to start searching in words as they would talk to another human being and not just stuff their content in with keywords to game the search engine. It’s also a matter of time until Google starts to “auto-suggest” base on the first few letters and words as well as previous search history, which will definitely be in favor to “authority” sites where Direct Answers are usually being pulled in.

    Does this mean long articles are out? My bet is, not necessarily. As most of the answers will be based on most humanly and quick resources as possible, content that have the most relevant direct answers will definitely be picked over sites simply stuffed in with keywords that don’t make sense.

    A recent development shared on Wired about how Google search results are altered based on accents, it gives local businesses the opportunity to localized content as well as provide more localized insights and better target customers as possible.

    So, how can your business take advantage of the voice search feature?

    On October 2014, pizza chain Domino’s Pizza introduced Dom, the tech-forward solution for its ‘lazy’ consumers. The pizza ordering virtual assistant allows customers to have a pizza prepared to their specifications and delivered mostly hands free. The strategy resulted into about half of the company’s orders being placed through its mobile app, fostering what Domino’s CEO J. Patrick Doyle, called a “tech-to-table sector.” Domino’s reported about $4 billion in global digital orders in 2014 as a result of the said campaign.

    The rise in voice search presents both challenge and opportunity for marketers to better optimize, ‘humanize’ and provide seamless experience for their target markets and audience when providing information online. Companies that are not afraid to be early adopters and implementers will definitely enjoy the opportunity to better testing as well as adjusting the strategies as the technology and the consumers become mature. It also provides companies with more opportunity to think of ways to best serve its clients in making the information available quickly and efficiently.

    There’s no sign of the voice search command going away anytime soon and it will only revolve into a much more sophisticated technology aimed at giving consumers a much more efficient and easy way to find the information they need whether on the web or on their smartphones.

  • 10 Best SEO Publicizes List of Top Real Estate SEO Firms

    Premier ranking firm 10 Best SEO has issued its latest top ten list of best real estate SEO firms. The organization’s ranking facilitates the process for companies that are searching for expertise in this area.

    WESTLAKE VILLAGE, California (PRWEB) July 28, 2015

    10 Best SEO, an eminent website that conducts evaluations on the best real estate SEO firms, has identified the top options available in the marketplace. The resulting list represents leading companies that are operating within North America.

    Sachs Marketing Group was recognized as the best real estate SEO company by 10 Best SEO. Sachs Marketing Group is an established company that’s located in beautiful Westlake Village in California. They offer their SEO services to many real estate agents who reside in North America. The team at Sachs Marketing Group understands how to spread the word about real estate domains. As a result, they use ample visual content to do so. The company’s professionals are also well-versed in smart geographic keyword applications.

    Outspoken Media in Troy, New York is 10 Best SEO’s second choice for the finest real estate SEO firm. Outspoken Media gives their clients effective custom marketing techniques that aim to give their brands more power and recognition. They employ numerous Internet platforms to help their clients boost their online presence. Some of Outspoken Media’s many specialties include social media management, online reputation management, link building and even content creation. Mixed market campaigns are a major focal point for this firm.

    Real Estate Webmasters in Canada’s British Columbia province is 10 Best SEO’s number three selection. In the vein of a true top real estate SEO firm, Real Estate Webmasters collaborates with real estate agents to create in-depth websites that aim to boost commission earnings and sales alike. They employ a combination of sponsored and organic techniques when they manage SEO. Real Estate Webmasters regularly makes use of sponsored advertisements, for example.

    Numerous other real estate SEO firms round out 10 Best SEO’s list. These firms are Element 360 in Asheville, North Carolina; Guru Effect in Phoenix, Arizona; Managed Admin in Gilbert, Arizona; Redline SEO Services in Phoenix, Arizona; Get Bank SEO in Reddick, Florida; ARME Realty in Pinellas County, Florida; and Property Target in British Columbia, Canada.

    Although the majority of the real estate SEO agencies listed are based in the United States, a couple extremely strong choices are from British Columbia in Canada. When 10 Best SEO pens these detailed lists, their primary aim is to promote hard-working and effective companies that know SEO strategies inside and out. Many of these dedicated companies have been in the real estate SEO business for many years already.

    For the original version on PRWeb visit: http://www.prweb.com/releases/best-real-estate-seo/best-real-estate-seo/prweb12869314.htm

  • topseos.com Announces July 2015 Recommendations of Ten Top Enterprise SEO Companies

    News Feed Item

    topseos.com Announces July 2015 Recommendations of Ten Top Enterprise SEO Companies

    NAPLES, FL–(Marketwired – July 26, 2015) – topseos.com, an independent research firm, has named the ratings of the 10 best enterprise SEO firms for the month of July 2015. The ratings are revealed on a monthly basis to determine the best firms based on their strengths and competitive advantages. Businesses searching for a strong internet marketing service access the ratings online to find those which have been revealed by an independent research firm.

    The 10 best enterprise SEO services for July 2015 are:

    1- WebiMax

    2- 180Fusion

    3- Web Talent Marketing

    4- Netmark

    5- Bruce Clay

    6- iCrossing

    7- Geary LSF Group

    8- iProspect

    9- Reprise Media

    10- Blue Corona

    The process for researching and listing enterprise SEO firms involves a month-long process of analyzing the best competing firms based on the use of a set of evaluation criteria and learning more about their solutions and their connections with their customers through referrals. Often times the topseos.com independent evaluation team talks directly with customers in order to inquire about the solutions and performance from the standpoint of the customer. Other times customers visit topseos.com in order to supply their experiences about the firms which they use.

    ABOUT topseos.com

    topseos.com is an online producer of independent reviews and ratings. The rankings of the top search engine marketing companies are released monthly to assist businesses in connecting with enterprise SEO companies which feature a history of effective solutions. Thousands of search engine marketing companies are put to the test while only the absolute best companies are showcased in the rankings.

    Those interested in applying for the rankings can visit:

    http://www.topseos.com/apply-for-rankings-research/

    Contact Information

    Marc Stephens

    800-874-2458

    9045 Strada Stell Ct.

    Naples, FL 34109

    Copyright © 2015 SYS-CON Media, Inc. — All Rights Reserved.

    Syndicated stories and blog feeds, all rights reserved by the author.

    Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user’s personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

    Latest Stories

    By Elizabeth White

    “Vicom Computer Services is a service provider and a value-added reseller and we provide technology solutions, infrastructure solutions, security and management services solutions,” stated Amitava Das, Chief Technology Officer at Vicom Computer Services, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.

    Jul. 26, 2015 05:00 AM EDT  Reads: 905

    By Yeshim Deniz

    Palerra, the cloud security automation company, announced enhanced support for Amazon AWS, allowing IT security and DevOps teams to automate activity and configuration monitoring, anomaly detection, and orchestrated remediation, thereby meeting compliance mandates within complex infrastructure deployments. “Monitoring and threat detection for AWS is a non-trivial task. While Amazon’s flexible environment facilitates successful DevOps implementations, it adds another layer, which can become a …

    Jul. 25, 2015 10:15 PM EDT  Reads: 206

    By Elizabeth White

    The enterprise market will drive IoT device adoption over the next five years. In his session at @ThingsExpo, John Greenough, an analyst at BI Intelligence, division of Business Insider, analyzed how companies will adopt IoT products and the associated cost of adopting those products. John Greenough is the lead analyst covering the Internet of Things for BI Intelligence- Business Insider’s paid research service. Numerous IoT companies have cited his analysis of the IoT. Prior to joining BI In…

    Jul. 25, 2015 08:00 PM EDT  Reads: 1,507

    By Liz McMillan

    “We got started as search consultants. On the services side of the business we have help organizations save time and save money when they hit issues that everyone more or less hits when their data grows,” noted Otis Gospodnetić, Founder of Sematext, in this SYS-CON.tv interview at @DevOpsSummit, held June 9-11, 2015, at the Javits Center in New York City.

    Jul. 25, 2015 07:45 PM EDT  Reads: 927

    By Pat Romanski

    Learn how to solve the problem of keeping files in sync between multiple Docker containers. In his session at 16th Cloud Expo, Aaron Brongersma, Senior Infrastructure Engineer at Modulus, discussed using rsync, GlusterFS, EBS and Bit Torrent Sync. He broke down the tools that are needed to help create a seamless user experience. In the end, can we have an environment where we can easily move Docker containers, servers, and volumes without impacting our applications? He shared his results so yo…

    Jul. 25, 2015 04:15 PM EDT  Reads: 670

    By Yeshim Deniz

    Delphix, the market leader in Data as a Service (DaaS), has been announced winner of the DevOps Solution Award at the prestigious Computing Vendor Excellence Awards in London. The awards celebrate the achievements of the technology vendors and service providers that are leading the field of enterprise IT. Delphix was recognised as the vendor demonstrating the most effective support of DevOps culture for its ability to improve time to market and collaboration between teams.

    Jul. 25, 2015 04:00 PM EDT  Reads: 231

    By Pat Romanski

    Public Cloud IaaS started its life in the developer and startup communities and has grown rapidly to a $20B+ industry, but it still pales in comparison to how much is spent worldwide on IT: $3.6 trillion. In fact, there are 8.6 million data centers worldwide, the reality is many small and medium sized business have server closets and colocation footprints filled with servers and storage gear. While on-premise environment virtualization may have peaked at 75%, the Public Cloud has lagged in adop…

    Jul. 25, 2015 04:00 PM EDT  Reads: 2,138

    By Elizabeth White

    Malicious agents are moving faster than the speed of business. Even more worrisome, most companies are relying on legacy approaches to security that are no longer capable of meeting current threats. In the modern cloud, threat diversity is rapidly expanding, necessitating more sophisticated security protocols than those used in the past or in desktop environments. Yet companies are falling for cloud security myths that were truths at one time but have evolved out of existence.

    Jul. 25, 2015 04:00 PM EDT  Reads: 1,773

    By Liz McMillan

    Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at @ThingsExpo, James Kirkland, Red Hat’s Chief Arch…

    Jul. 25, 2015 03:30 PM EDT  Reads: 1,305

    By Pat Romanski

    “We specialize in testing. DevOps is all about continuous delivery and accelerating the delivery pipeline and there is no continuous delivery without testing,” noted Marc Hornbeek, Sr. Solutions Architect at Spirent Communications, in this SYS-CON.tv interview at @DevOpsSummit, held June 9-11, 2015, at the Javits Center in New York City.

    Jul. 25, 2015 03:30 PM EDT  Reads: 170

    By Liz McMillan

    Shipping daily, injecting faults, and keeping an extremely high availability “without Ops”? Understand why NoOps does not mean no operations. Agile development methodologies require evolved operations to be successful. In his keynote at DevOps Summit, David Tesar, Microsoft Technical Evangelist on Microsoft Azure and DevOps, will discuss how Microsoft teams who have made huge progress with a DevOps transformation effectively utilize operations staff and how challenges were overcome. Regardless …

    Jul. 25, 2015 03:00 PM EDT  Reads: 2,174

    By Liz McMillan

    Even as cloud and managed services grow increasingly central to business strategy and performance, challenges remain. The biggest sticking point for companies seeking to capitalize on the cloud is data security. Keeping data safe is an issue in any computing environment, and it has been a focus since the earliest days of the cloud revolution. Understandably so: a lot can go wrong when you allow valuable information to live outside the firewall. Recent revelations about government snooping, along…

    Jul. 25, 2015 03:00 PM EDT  Reads: 1,858

    By Pat Romanski

    The Internet of Things is not only adding billions of sensors and billions of terabytes to the Internet. It is also forcing a fundamental change in the way we envision Information Technology. For the first time, more data is being created by devices at the edge of the Internet rather than from centralized systems. What does this mean for today’s IT professional? In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists addressed this very serious issue of pro…

    Jul. 25, 2015 03:00 PM EDT  Reads: 1,195

    By Pat Romanski

    “The idea of polyglot persistence is you have to apply the right database for the job – you always have to have many different databases in play. We offer that whole system as a service,” explained Raj Singh, Developer Advocate for IBM Cloud Data Services, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.

    Jul. 25, 2015 03:00 PM EDT  Reads: 1,208

    By Elizabeth White

    “We do data integration for B2B also application to application, and we do data management and enable Big Data,” explained Pat Adamiak, Vice President, Product Marketing at Liaison Technologies, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.

    Jul. 25, 2015 02:30 PM EDT  Reads: 174

     
  • Social Media vs. SEO: Which is Better? – Business 2 Community

    SEO vs. Social Media

    Social media vs. SEO, which one do you think is better?* If you are a solopreneur or are running a small, or even medium-sized business, your marketing time and dollar are precious. It’s important to ask: With limited resources, what’s more important—SEO or social media?

    The answer, of course, is: Both!

    Let’s look at a few aspects of social media and SEO and how they work together and, unfortunately, sometimes against each other. That way, you can make smart choices with your investments in time, money, and effort.

    SEO or Social Media Optimizing Your Headlines

    Headlines are important, both for social media and search engine optimization. But how do you choose which one to prioritize? On the one hand, you want something catchy that will draw people in on Facebook, but on the other, you want your headline to contain keywords so that it will show up in search engines. Which route do you take?

    Recommended for YouWebcast: 5 Essentials Sales Managers Need to Know to Crush your Quarter

    The workaround:

    The answer is, again, both. While optimizing your headline simultaneously for social media and search engines is not ideal, it certainly forces you to get creative. And if you’re really feeling stuck, you can always make your headline a listicle. Yes, there’s a reason why so many businesses are using them other than it just being a trend!

    Fake Accounts and Spammers

    The business world can unfortunately get pretty ugly. And for a fee, there is never a shortage of people who are willing to fight dirty for you. What does this mean for your SEO? The time and money you’ve put into boosting your website’s search engine results may have been all for naught if your competitor is sabotaging your SEO behind your back.

    One of the ways these “negative SEOers” attack is with social media. They create fake social media accounts representing your business and troll your blog posts with numerous comments, getting you flagged as spam. Because social media platforms have so much page authority, they are likely to represent you on the first page of your search engine results (SERP).

    This happened recently with the fake Hillary Clinton Pinterest account created by Republican Presidential candidate Rand Paul and his team. Pinterest took down the fake account almost instantly, but the for most of us, it’s not that easy. We don’t have large staffs that are constantly on the look out for this kind of problem.

    The workaround:

    Do regular searches of your business both through search engines and social media platforms. If you find an account claiming to represent your business, report it immediately. Facebook is particularly strict about enforcing it’s “no fake accounts” policy, so do be sure to take action. Be sure to monitor the comments on your blog posts, as well. If you don’t have time to monitor the comments, you shouldn’t have that function on your site to begin with. While not ideal, disabling comments is much safer than being classified as a spam site.

    Social Media Search Engines Trumping Traditional Search Engines

    Considering so many people are using their phones these days instead of their computers, there are many instances when your SEO won’t count for anything–unless you have a local search strategy.

    People also search for things within Facebook, they click on hashtags in Twitter and Instagram, and they look for videos using YouTube’s built-in search engine. Which means that if you’re not optimized for both search engines and social media, your site is not going to pop up.

    Another threat are the very large sites, like Thumbtack, that have a lot of page authority, that take up space in the SERPs. For example, if you search for Kalamazoo painters, you will see Thumbtack’s top 10. This trend will continue to grow, I’m sure.

    The workaround:

    Get social! Businesses do not have to be on every social media platform in order to be optimized for social media. In fact a strategy like that would be redundant, time consuming, and costly. That said, you need to be conscious about the SERPs, look at what your competition is doing, and consider creating profiles on every competitor site.

    Do a little research about your target audiences. Where are they most likely to search for your business? For example, if you’re doing a lot of B2B, then LinkedIn is an obvious choice. Figure out where your audiences are searching for the products you offer, and get on those social media platforms asap.

    An Increased Workload

    Your company’s social media sites will show up in the results when someone searches for your business. It is not enough to simply be on social media—you have to make your social media sites look as good as your website. This means that you have to put time and money both into SEO and social media management, which can add up pretty fast! If you don’t, your company is not going to look credible, especially to new customers or partners.

    The workaround:

    Integrate your social media with your website. Post key content from your website and your strategic partners. Use the same color schemes, logos, images, etc. This will save you time and money and will also make your business streamlined and professional. And for heaven’s sake, get the image sizes correct for each social media site. A logo that is not sized properly is cringe-worthy. Your Facebook page may be the first site a new customer clicks on, so make a good first impression and hopefully the next click they make is to your website.

    Creating Shareable Content

    Ideally, a company creates smart, witty, enticing content that continuously goes viral on social media. But the reality is that making your content SEO often stifles these opportunities. You have all these keywords and phrases to plug in, and the repetition of it all can make a reader tune out.

    The workaround:

    Split your content down the middle. Any blog post or article on your website that goes viral is going to increase your web traffic, which will bump your Google ranking, thus increasing your SEO. At the same time, it can be hard to tell when a post will go viral, so you also need posts that that focus on SEO. The holy grail, of course, is finding a writer who can do both at the same time. This may cost you a little money, but you’ll get a great return on your investment.

    Having read all of that, what do you think? Is SEO better than social media? Of course not. Despite the workload, businesses that are serious about digital presence need to create a great brand, deliver awesome user experience, and incorporate (among other digital marketing strategies) both SEO and social media into their marketing mix.

  • Why You Need a Online Business Investment

    Why You Need a Online Business Investment

    Are you thinking about buying or investing into your own online business?

    As you are most likely aware, there are lots of choices out there for setting up your own online business, some are good, some not so good, some risky, some are a no brainer.

    Not only that, will you be taking a look at what type of business model to run with and which makes the most sense for you. As well, the amount investment involved, what market your in, your sales funnel setup, and type of products your going to be offering, and the entrepreneur’s mindset, all factor into a final business decision and how it operates and profits.

    There are a number of ‘plus factor’s to go with an online business over an offline one, with several head turning advantages.

    Recommended for YouWebcast: 5 Essentials Sales Managers Need to Know to Crush your Quarter

    Here are what makes a online business a very lucritive choice, and why you need one…

    1. Less overhead

    If your online business is established properly, there will certainly be less costs that go along with it. This is specifically real in cases where physical products, distribution, lease agreements and other expenses are non-existent. And an online business only has to deal with domains, hosting, type of website/blog platform, advertising, and a branded sales funnel, coaching, are some of what you need, but still far short of the costs of a offline business.

    There is a distinct difference with online businesses, where list building, branding and content development are of greater concerns. Content creation, SEO, social media, lead generation, blog syndication and other marketing channels might need substantial time and will almost require investment. The resources needed are going to be substantially less than that of a brick-and-mortar business with tangible products.

    Of course, minimized overhead commonly equates to greater revenue and profit margins. There are a myriad of distinct money making approaches with online businesses, and this is another aspect that makes the internet even more appealing, not to mention the freedom that comes from the super highway business.

    2. Very adapatable

    Marketing is among the most crucial parts to any company, and believe me it’s “always” going to get more and more sophisticated. Exactly what makes marketing online more appealing than offline marketing is that tracking and determining your ROI is a lot easier. By benefiting from the abundance of tools and information offered, you can adjust quickly, and alter your marketing on the fly.

    If you have 2 similarly great ideas and you’re not exactly sure which to choose, you can divide test your advertisements, e-mail projects, sales pages, order types and other efforts, through A/B split testing.

    By making the most of tools such as Google Analytics or Linktracker, you can keep an eye on real time stats and click throughs. If one traffic method isn’t really working, you can try another. If conversion rates are low, you can make some tweaks to your site, to boost conversion, or improve your sales funnel for better conversions.

    In addition, targeting certain demographics has actually never ever been much easier, specifically with the increase of social networks marketing. You can specify the audience you wish to target, in exacting information, and start to market to individuals that are more than likely to be thinking about your product and services providing.

    There are a significant number of marketing channels you can take benefit of. Blogs podcasts, videos, social networks (Facebook/Twitter), solo ads, live mastermind events, ebooks and a range of other marketing tools can all be made to your target audience.

    Simply put, all these aspects enable more versatility. With an online company, you can rapidly recognize exactly what is working and exactly what isn’t really, and modify your approach on the fly.

    3. More flexibility

    With an offline company, you are typically tied to a physical place and a lease. Sometimes, there are benefits to doing business in a particular part of the world, however the included versatility of an online company is appealing to numerous entrepreneurs.

    With an online company, if you have to work from your own house, you can. You can likewise do your work from almost throughout the world, as long as you have a reputable Internet connection and not some crappy WI-FI at a resort.

    Passive income is a draw for lots as is the time and freedom with your own online business, and your business runs 24/7, even while you sleep.

    A reputable online business might not even need employees, but can have 1 or 2 people full-time to deal with others tasks that you don’t have time for.

    If you wish to have the ability to sustain a lucrative business while checking out other endeavors, or if you wish to have more time on your own and your household, the versatility of an online company will certainly be a gem for you.

    4. Low Risk

    A wise businessman will certainly watch out for taking risks that would wind up costing them bigtime in the long run. You cannot always choose a winner each time, however by doing your due diligence, you can reduce dangerous and risky financial investments. Due your due dilligence when looking for a business opportunity to promote, and don’t settle for less, or get conned into some internet scam, there are lots of those out there.

    For the many part, online businesses are lower risk overall than brick-and-mortar business. Starting an online business does not need to cost a lot, and since of its intrinsic flexibility, it is possible to turn a losing business into a rewarding one in a fairly short period of time. But costs are not so low that it turns the internet into a misguided “One approach to marketing” works for all mentality, simply isn’t the case, but a real business to turn a real profit still requires real funding, that’s the dirty truth.

    This does not totally get rid of the possibility of failure, however it does indicate that, if essential, planning and beginning over isn’t really that tough. There are a range of methods making money online, and discovering the ideal fit might be a matter of testing.

    Online businesses are likewise more liquid than you may believe. There is a lot that can enter into offering a company that is more geographically-dependent and operationally complex. Due to the fact that online companies usually aren’t tied to a place, and they need less work to preserve, there are a great deal of purchasers trying to find the chance to buy a company that’s successful from the box.

    Eventually, a online company is less risky than a offline company in the long run, and can be far more profitable, overhead costs and profit potential are the real advantage of a online business.

    Starting a brand-new company vs. Buying an existing one

    You’ve now had the possibility to find out the main benefits of buying an online business over an offline business. You may still be questioning whether you must begin a brand-new company or buy an existing one.

    One drawback of starting a new online business is the cost and time frame to implement your products to the marketplace, as opposed to an existing business which has all that done and ready to go.

    Starting a brand new online business can be both costly and time extensive. Not just that, however your understanding and experience in any provided field will certainly determine how well you can run a online business.

    If you don’t have the expertise, then find it, the most successful business owners have good mentors and systems in place that help them drive sales and reach their goals.

    Right here are some pretty good reasons a online business is a wise choice:

    – Can change and adapt your marketing much faster

    – Life changing

    – Can easily manage

    – Runs 24/7 365 days of the year

    – Can work from anywhere in the world

    – Have more time, money and freedom and pay far less taxes.

    – Ability to create 6,7,8 figure incomes with the right product and the right system in place.

    And now you see why an online business is a strong financial investment.

    Every entrepreneur and businessman needs to think about just how much time they have, and just how much money they’re prepared to run the risk of, or how much they will lose by not taking action with the right business.

    As you start to think about the choices readily available to you, you will certainly see that online businesses are unbelievably versatile and profitable. Buying and or investing a online business can be beneficial for lots of factors, as it will certainly enable you to take advantage of the resources readily available to you and plug right in and start making money.

    What kind of business are you interested in? How much time, money and freedom are you willing to sacrifice to create a online business?

  • Using Content to Grow Organic Traffic from Scratch – Business 2 Community

    Lee Thompson, an accomplished photojournalist, climbed the statue of Christ the Redeemer in Rio de Jenario in May 2014 to take the first ever selfie, atop the statue of Jesus which went viral overnight. This gave his business, The Flash Pack – a young start-up based in London which provides small group tours to busy professionals – a huge kick-start when they were actually contemplating shutting down the business. Flushed with success, they approached Envigo to help them in strategizing the growth of their organic traffic and improve the conversion rate of their website. Envigo, a full service digital marketing agency that has expertise in organic search, content strategy, web improvements, usability, outreach and digital engagement was delighted at the prospect of doing so and started work on the project immediately.

    “The foundation of our strategy for their business, which has a very niche audience, was to first identify the user persona of their target audience. This involved conducting surveys and interviews of their customers, carrying out detailed research, and listening on social media and data analysis. Finally, we constructed a well-defined persona of their customers with information about their interests, lifestyles, and behaviours apart from the usual demographic data.” said Saurabh Kumar, director of Envigo.

    The next strategic step to increase their organic traffic was, to research keywords with good search volume specific to the business, the offering, and the landing pages. All the website content including meta-tags and subsequent blogs were based on the user persona and the identified keywords for the business. Within a day of implementing these changes on their website content, their keyword visibility score jumped 3x on Google.

    Blogger outreach was another approach to reach the target audience and increase visibility of the website. The marketing team of Envigo approached travel bloggers with specific interest groups and high impact based on the size of their following and the degree of trustworthiness.

    Because of the incessant efforts of The Flash Pack founders to delight their customers, the business earned many positive reviews and testimonials on their website and other online social forums, which helped them even more in gaining visibility. All the networking events, talks, and discussion panels attended by them also paid off and led to an increase of their digital footprint.

    Recommended for YouWebcast: 5 Essentials Sales Managers Need to Know to Crush your Quarter

    The results were fantastic. The organic traffic of the website, for the first six months, increased by 556% as compared to the previous year and 74% as compared to the previous period.

    The Christ the redeemer selfie earned them the ‘best viral campaign of the year’ award by UK Social Media Communications and the business was one among the top ten semi-finalists in the start-up category at Richard Branson’s Pitch to Rich competition 2015.

    (Image by Lee Thompson, who runs The Flash Pack)

    Did you know that global B2B marketplace – BusinessVibes now has a mobile app? You can connect with over 55 million companies and instant message them directly on the go. Our search algorithm finds companies that want your business which saves you time and makes you money faster. Buying and selling goods on mobile has never been so easy!

Posts navigation